UnpressAI | uk/en

30 Jun 2026, 21:34

Netflix faces AI backlash over Wonka series trailer

  • Netflix has released Wonkas The Golden Ticket 23 versions with a final 30 versions
  • To promote the series, Netflix used AI voiceovers, with Dino Wilder using ElevenLabs to generate voices based on originals
  • The series will feature 12 episodes of "golden tickets" and will include partner voices for the motivation of the book Dalai

As reported by The Verge, CNET.

Netflix has released a trailer for the real-life series Wonkas The Golden Ticket, which will premiere on the platform on 23 versions. The company also promised to post Squid Game, which sparked a trend of real-life competitions with motivation from the book Dalai.

The trailer uses a voice generated by AI. According to Deadline, Netflix is using AI-audio company ElevenLabs to generate the voice of Gene Wilder, and also ran the voice of Michael Cain.

CNET also notes that the series takes place in the world of Roald Dahls 1964 Charlie and the Chocolate Factory, and features actor Rasstie Goffe, who played Omph-Lumpu in the 1971 film, among others.

Tags: Technology/Culture/AI

Articles on this topic:

  • www.nbcnews.com - A golden ticket for AI: Netflix re-creates Gene Wilder’s voice for new ‘Willy Wonka’ show
  • www.theverge.com - Netflix is using an AI-generated Gene Wilder voice in its Willy Wonka reality show
  • www.cnet.com - Willy Wonka Competition Series Starring the AI Voice of Gene Wilder Coming Soon to Netflix
  • www.independent.co.uk - Netflix faces backlash over AI-recreated Gene Wilder voice for new Willy Wonka competition series
  • www.independent.co.uk - Gene Wilder fans slam Willy Wonka Netflix series over AI voice